Better Websites Better Business

Your website is the only thing working for your business 24 hours a day, 7 days a week. It never needs rest, it never needs a break. Let the team at Zenman create your ultimate employee.

Get Started Effective Website Guide

Inception

Goals, Risks, Vision, Discovery

The first in our five step process to building a website is far and away the most important. At the inception of any project, the client will sit down with the team who will be working on the project and we will all spend some time getting to know one another. In order to fully comprehend something as important as your company’s website, Zenman must first discover everything about that company. This process involves diving headfirst into what makes our clients’ companies unique. We use your core values, your goals, your motivations, and use that to create a project plan that accurately reflects your business. This part of our process will last 1-2 weeks.

Creation

Collaboration, Iteration, Vision, Design

Once the discovery process has been completed and our team has everything in place, design can begin. The creative process begins with our artists working to identify the visual direction of our clients’ businesses, and either utilizing previous branding efforts or creating new ones. All of our design efforts are aimed at creating a cohesive brand, something easily recognizable regardless of the medium on which it is presented. The process is very collaborative, allowing the client to see their ideas come to life in real time. This period of time also allows for any differences in creative direction between Zenman and the client to be resolved early, before any site development begins. Barring any extreme circumstances, this part of the process will take 3-4 weeks to complete.

Construction

Fluid, Responsive, Effective Development

After our designers have locked in the artistic direction and overall design of the website, our developers take on the task of constructing the website. At this point in the process, everything is set, including logos, colors, overall design, and content. As an Agile company, we take our process and deadlines very seriously. By strictly adhering to this, we are able to make the most of our developers’ time. Zenman utilizes benchmarks during the development process to ensure efficiency and production. Among those benchmarks include production, engineering, Alpha testing, and Beta testing. Our quality assurance approach is as rigorous as they come, and we adhere to these strict standards to maintain project integrity and guarantee full site functionality. This piece of the process lasts 4-8 weeks.

Execution

Engineer, Produce, Test, Deploy

Thus far we have seen a detailed project inception, comprehensive artistic creation, and finely tuned site development. After all of these steps we arrive at our favorite part, the site launch. We schedule a meeting with the client to make sure everything is as it should be and there are no concerns from the client. After the client has given final approval we go through one last round of testing before the site is deployed, and then we launch. The team completes a retrospective meeting after each launch where we cover the good, the bad, and the ugly of the project. This is an excellent way to ensure mistakes aren’t repeated and strengths can be nurtured for future projects. This phase lasts one week.

Evolution

Launch, Track, Measure, Adapt

At Zenman we don’t just hand the final product off to the client and call it a day; we track our projects after deployment and track their successes. We apply best SEO practices and utilize metric-tracking software and techniques to see what is working, what isn’t working, and what we can change to maximize our clients’ return on investment. We recommend different packages to our clients including inbound marketing, SEO, social media marketing, print marketing strategies, and full multimedia production. These services can be offered as line items or they can be included in a monthly retainer. Deep, long-term engagement with our clients is crucial in maximizing the success of our sites. First and foremost we want our clients to be happy and confident that their money and efforts were well spent.

What We Do Best

Websites

Branding

Multimedia

Marketing

Design

UI/UX

Product Dev

E-Commerce

At Zenman we have led the charge into the new world of responsive web design. The facts is that mobile browsing has surpassed desktop web browsing, and more (and better) devices are being released almost monthly. It’s no surprise that the industry has had to adapt, and boy have they. Responsive web design has become a critical component for many companies, as Google has gone from encouraging sites to go responsive to downright punishing those that don’t. Most important of all, responsive design is future-proof. Your site’s responsive design not only works across every browsing platform currently available, but for devices that have yet to be invented. The future of browsing is now.

Your company is what you do; your brand is the face you show to the world. At Zenman we understand the importance of a powerful brand, and moreover we understand the importance of brand equity. A cohesive brand can be an incredibly potent tool in business, regardless of your product. People will purchase a product with a recognizable brand over something more obscure. Zenman will lay out strict brand guidelines, assuring that your business is recognized across any and all presentation platforms.

Zenman offers full service multimedia content creation for your company’s site. We offer all forms of photography, including studio, on-scene, environmental, and fine art. Our video production services will cover any of your web film needs, with tiered packages starting from a basic interview style piece introducing you and your company, to a full production including multiple locations, cameras, full editing capacity, et al. If you are in need of any work in motion graphics, Zenman is happy to oblige. Our team is well-versed in several modes of creating motion graphics, including Apple Motion and Adobe After Effects.

Zenman offers full service marketing across multiple platforms. “Marketing” can be a nebulous term, with undefined markers for success and unspecified methodology. It can be confusing and intimidating, but with Zenman you can count on surefire success. We are the Agency of Record for multiple clients. This includes all manner of media-buying, be it web-based or traditional. We execute flawlessly on these strategies every time, and our measurable successes can be seen with every client we serve. Our record speaks for itself. Find out now what Zenman can do for you and your business.

Zenman is the premier design firm in Denver. With over 15 years of experience in the field, our team has developed intricate processes to maximize our clients’ success. Our team employs the latest in techniques to increase customer traffic across multiple sources, and we make sure every website we design is optimized for maximum customer capture. Even after Zenman launches your site, we employ constant A/B testing to ensure steady improvement in conversion. The proof is in the pudding, and our satisfied customers love our pudding.

Zenman is dedicated to creating sites utilizing the latest trends in UI/UX. Our intuitive user experiences, coupled with engaging user interfaces, have proven to be a recipe for success with all of our clients. With 15 years of experience in web development and design, Zenman has figured out the best methods for broadening your customer base. We implement extensive A/B testing throughout your site’s lifecycle, adapting and shifting to maximize conversion. We will also utilize Google Analytics to make informed decisions on how a client’s web site is performing. That data plays a massive role in creating the best possible site for your customers.

Colorado loves small business, and we at Zenman are no exception. This state is a breeding ground for phenomenal ideas and driven people. The Zenman team embraces the entrepreneurial spirit of Colorado, and fortunately the spirit of small business has embraced us right back. From companies making advances in urban farming to smart phone app developers, we love working with startups of all kinds. The development process used by Zenman has been developed and perfected over the last 15 years, and we are thrilled to have helped all of our clients realize their dreams. Our team will help you take your vision and turn it into a reality.

Some of our clients have businesses offering more tangible products than others, and that’s great! Everyone needs stuff; we all have stuff. Selling that stuff is a great way to make money. The Zenman team offers full e-commerce development to our clients to meet their specific needs. Our strategy is built around our clients’ goals and the most effective way to meet said goals. We utilize tools like Woocommerce and Shopify to seamlessly integrate effective e-commerce solutions into our clients’ websites.

Client Case Studies

AWARD WINNING WORK

Client Testimonials

At Zenman we know that what goes around comes around, and we treat every client like a member of our family. This methodology has created so many new friends for us, so many proud clients, and we couldn’t be happier for those companies. Their success is our success.

How happy are Zenman clients? See for yourself!

Contact Us

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Ask us your questions, Bridgekeeper. We are not afraid.

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