We started seeing significant traffic and ranking increases around the 90-day mark of the SEO campaign. By that time, we had generated a 37.50% increase in organic traffic sessions, and a 43.53% increase in organic traffic users. Pageviews had also increased 10.10%. We also tracked a number of keyword rankings and saw them increase dramatically. For a few keywords in particular (including “Invisalign braces,” an incredibly valuable term) we had moved from page 10 to the top of page 2. This did not yet result in a massive increase in conversions, but these ranking increases were a positive sign at the 90-day mark. At this point, we knew we were on the right track and that continuing on our current SEO path would lead to even further gains.
In the time since Zenman launched the SEO campaign for Szymanowski Orthodontics, we have seen exceptional increases for both organic search engine traffic and rankings. Since the start of our content distribution campaign we have cultivated:
We also achieved front page rankings in local search engine results for several of the client’s high-value keywords including:
…and this trend appears to be continuing. Valuable keyword rankings improved 143 positions cumulatively across all relevant terms. Szymanowski Orthodontics is on a path to continue improving their local search presence while
also driving new traffic and potential patients to their website.