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The Vault: 2015

Startups that employ Lean Product Development (LPD) strategies will gain a distinct advantage over those that do not. HALF of startups fail by their 5th year, almost 75% by the 10th. How can LPD help your new startup? Check it out: Lean Product Development (LPD) LPD seeks to meet several challenges commonly presented during product

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One thing your company wants to avoid when it comes to the internet is having an outdated, slow, bulky website. Even if you’re not responsible directly for the design and development of your website, it’s wise to be up-to-date on various trends in the industry. At Zenman, we know you’re busy, so we’ve got you covered. To

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What is eCommerce? “E-Commerce is trading in products and services over the internet.” The definition is simple and straightforward, and most Americans have participated in some form of electronic Commerce by now. It’s safe to say that quite a few individuals do most of their shopping online. The first online Commerce platform: ARPANET is generally regarded

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Creating a mobile-friendly website is crucial to success in today’s rapidly evolving market. Check out these telling statistics about the importance of the mobile device marketplace: 58% – the percentage of American adults that own a smartphone 42%- the percentage who own a tablet 90% – percentage of American adults who own some type of

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Just how important is video when it comes to digital marketing? Check out these stats: A video can increase understanding of your product or service by as much as 74% A video’s value is estimated to be about the same as 1.8 million words (According to Dr. James McQuivey of Forrester Research) Almost half of

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